Time-Strapped Customers Can Enjoy Extended Store Hours, Immediacy of Digital Gift Cards and the Convenience of More Locations to Make Holiday Shopping Hassle-Free This Season

WAYNE, NJ – (December 16, 2009) – With nearly one week left until Christmas, last-minute holiday shoppers receive the ultimate gifts of time and convenience from Toys"R"Us with extended store hours, in-store and online deals, and new this year – the added bonus of virtual gift-giving. To ease procrastinators' stress this holiday, the company is providing customers with more ways than ever to make finding the greatest gifts hassle-free:

Extended Store Hours: Toys"R"Us stores across the country will open earlier and close later than ever before, enabling customers to shop before work and after kids' bedtime. Toys"R"Us locations will be open from 7am to 12midnight today and tomorrow. Beginning Friday through Wednesday, December 23, Toys"R"Us stores will remain open from 6am – 12midnight (some until 1am!). And, for final gift-giving needs, Toys"R"Us stores will also stay open from 6am – 8pm* on Christmas Eve.

‘Round-the-Clock Shopping at Toys"R"Us Times Square: Beginning 6am on Saturday, December 19, the company's international flagship store, Toys"R"Us Time Square, located in the heart of New York City, will keep its doors open through 8pm on Thursday, December 24. Now, customers visiting The World's Greatest Toy Store™ will have more than 130 continuous hours or five straight days to shop.

Best In-Stock Selection of Hot Toys: As THE toy authority, Toys"R"Us continues to offer the most sought-after toys for children from around the globe. Whether on the hunt for Zhu Zhu Pets™ Hamsters from Cepia, Star Wars: The Force™ Trainer from Uncle Milton or the Disney Netpal™ netbook from ASUS, shoppers have the best chance of finding in-demand products at Toys"R"Us stores, with new shipments arriving daily.

Toys"R"Us Holiday Express Stores Provide Convenient, One-Stop Shopping: As customers search for the hottest gifts for kids on their shopping lists this holiday, Toys"R"Us significantly added to its toy-selling locations by opening more than 80 Toys"R"Us Holiday Express pop-up stores in malls and shopping centers nationwide, and more than 260 Toys"R"Us shops within the company's Babies"R"Us stores. Now, on-the-go parents and grandparents looking to purchase gifts for their little ones in one quick trip will find a convenient selection of playthings and perennial favorites, including dolls, action figures and educational toys to fit every budget.

Free Shipping Online until December 17: has extended its free shipping offer as an added incentive for last-minute holiday shoppers. Through Thursday, December 17, cyber shoppers can take advantage of free shipping on thousands of items with their purchase of $49 or more.

There's Still Time to Put Presents Under the Tree: To accommodate those who prefer to avoid the crowds by shopping online, customers can still place orders at and have their items delivered by December 24. Customers who place orders on by Sunday, December 20 can take advantage of Standard or Ground Shipping to ensure delivery by Christmas. And, for shoppers who wait until the very last minute, offers second-day and overnight shipping, for a fee, for guaranteed Christmas Eve delivery.

Shipping Deadlines Include:
 • Standard or Ground Shipping – Sunday, December 20 (all day)
 • Two-Day Expedited Shipping – Tuesday, December 22 (by 3pm EST)
 • Overnight Express Shipping – Wednesday, December 23 (by 3pm EST)

Introducing the Instantaneous Present – Digital Gift Cards: As holiday shoppers search for eleventh-hour presents, Toys"R"Us offers an assortment of holiday-themed eGift Cards, available for immediate purchase and delivery on Toys"R"Us eGift Cards are redeemable – both in-store and online – and are available in any denomination. Gift card recipients simply print out their eGift Card and provide it to the cashier at checkout. All eGift Cards are protected with individual PIN numbers, ensuring security upon redemption.

The Perfect Last-Minute Present: In addition, Toys"R"Us continues to produce a variety of fun holiday, birthday and generic PIN-based physical gift cards available in-store and online. This holiday season, shoppers will find lenticular images of Santa strolling through a winter wonderland, a miniature cell phone that displays several texts and various Christmas and Hanukkah-themed offerings, among others.

"As THE toy authority, customers rely on Toys"R"Us to provide convenient one-stop shopping and the most desired toys in-stock, while offering unbeatable customer service, especially during the busy holiday shopping season," said Jerry Storch, Chairman and CEO, Toys"R"Us, Inc. "As parents and gift-givers check presents off little ones' wish lists in the final days before Christmas, we are pleased to provide extended shopping hours and offer additional ways to shop Toys"R"Us, whether in-store or online."

* Since store hours vary by location, shoppers should contact their local Toys"R"Us store for details.

About Toys"R"Us, Inc.

Toys"R"Us, Inc. is the world's leading dedicated toy and baby products retailer, offering a differentiated shopping experience through its family of brands. It currently sells merchandise in more than 1,550 stores, including 849 Toys"R"Us and Babies"R"Us stores in the United States, and more than 700 international stores in 33 countries, consisting of both licensed and franchised stores. In addition, it sells extraordinary toys in two FAO Schwarz stores in the United States. With its strong portfolio of e-commerce sites including,,, and, it provides shoppers with an unparalleled online selection of distinctive toy and baby products. In addition, the company operates, an online resource for parents. Headquartered in Wayne, NJ, Toys"R"Us, Inc. employs nearly 70,000 associates worldwide. The company is committed to serving its communities as a caring and reputable neighbor through programs dedicated to keeping kids safe and helping them in times of need.

For more information please contact:

Toys"R"Us, Inc.
Jennifer Albano

Linda DeNotaris