Toys "R" Us partners for second year with Marine Toys for Tots Foundation to reach $5 million goal

WAYNE, N.J. (October 31, 2005) - Toys "R" Us, Inc. will launch its 2005 holiday charity fundraising campaign on November 4, with a $1 million donation of toys. This marks the second year the retailer has teamed up with the Marine Toys for Tots Foundation and the Toys "R" Us Children's Fund, Inc. to collect cash and toy donations for America's needy children.

Beginning November 4 through December 24, 2005, Toys "R" Us and Babies "R" Us stores across the country will accept cash donations for the Toys For Tots campaign. Donations may also be made on-line at Toys for Tots will use the monetary donations to purchase toys to benefit needy children in local communities.

Kick-off events to support the partnership will take place at all Toys "R" Us stores nationwide from Friday, November 4 through Sunday, November 6. At that time, individuals are also welcome to donate a new and unwrapped toy to Toys for Tots.

"At Toys "R" Us our focus is bringing joy to children," said John Barbour, president of Toys "R" Us, U.S. "Our goal this year is to raise $5.0 million dollars to help children through Toys For Tots. With the help of our customers and lots of fun in-store events throughout the holiday season, we know we can reach that goal."

According to the U.S. Census Bureau there are an estimated 13 million children in the United States living in poverty. Last year Toys "R" Us raised $3.6 million in its stores in addition to its original $1 million donation of toys.

"We are gratified that Toys "R" Us is once again one of our national corporate sponsors," said Lieutenant General Matthew Cooper, USMC (Ret), president and CEO of the Marine Toys for Tots Foundation. "Their support continues to make holiday dreams come true for millions of our nation's neediest children."

In 2004, Toys for Tots distributed over 19 million new toys to 7.5 million of the neediest youngsters.

Support for the partnership comes from Toys "R" Us corporate resources and the Toys "R" Us Children's Fund, Inc., a 501 (c) (3) foundation that contributes millions of dollars each year to children's programs and organizations. The Toys "R" Us Children's Fund, Inc. continues to support innovative ways to improve the lives of children.

More information about Toys "R" Us, Inc., Toys "R" Us Children's Fund, Inc. and the Toys For Tots partnership, may be found at Information about Toys for Tots is available at

About the U.S. Marine Corps Reserve Toys For Tots Program
The Marine Toys for Tots Foundation, an IRS recognized 501 (c) (3) not-for-profit public charity is the authorized fundraising and support organization for the Toys for Tots Program. The Foundation provides the funding and support needed for successful annual toy collection and distribution campaigns. The foundation is located at Marine Corps Base, Quantico, Virginia. Local reserve units collect and distribute toys in over 520 communities covering all 50 states, the District of Columbia and Puerto Rico.

About Toys "R" Us
Toys "R" Us is one of the leading specialty toy retailers in the world. Currently it sells merchandise through more than 1,500 stores, including 676 toy stores in the U.S. and 623 international toy stores, including licensed and franchise stores as well as through its Internet sites at, and Babies "R" Us is the largest baby product specialty store chain in the world and a leader in the juvenile industry, and sells merchandise through 222 stores in the U.S. as well as on the Internet at

About the Toys "R" Us Children's Fund, Inc.
Since it was founded in 1992, the Toys "R" Us Children's Fund, Inc. has donated millions of dollars every year to organizations and charities that support the health and welfare of children. Funds raised through the Toys "R" Us Children's Fund are used to support the Kids' Playroom Program, early childhood reading programs and numerous other children's causes.

For more information please contact:

Susan McLaughlin
Director of Corporate Communications
and Corporate Philanthropy
Corporate Headquarters
Phone: 973-617-5900
Fax: 973-617-4036

Linda Burns
General Manager
Allison & Partners (for Toys "R" Us)
Phone: (212) 302-5460 x 1

Kathleen Waugh
Director of Public Relations and Special Events
Times Square Office
Phone: 646-366-8823
Fax: 646-366-8803